The Expanded edition is out on May 19th

2008 was a very interesting and important year for Behavioral Economics. For many years, the common reaction to the experimental evidence showing different types of irrationality was that these irrationalities will “go away” when dealing with professional people, dealing with a lot…

April 29th

2 years ago on April 29th 2007 I turned 40 and at the same day submitted the final draft of Predictably Irrational to my editor. It has been an incredible journey, very unexpected, and much more exciting than I imagined. A few…

An irrational meal

February 19th was the one-year anniversary for the publication of Predictably Irrational. To celebrate I called the chef at Rue Cler — Jason Bissey — and asked him to make an irrational dinner for us. Here is what he came up with:…

Happy Anniversary

Happy Anniversary — A year ago today Predictably Irrational was published. A year ago I gave my first set of Radio and TV talks, and did my first book reading. It has been an amazing year — I learned a lot and…

Honors for Predictably Irrational (2008)

So — here is the summary of 2008 honors for Predictably Irrational 1) “New York Times Best Seller” for Non-fiction 2) Amazon Best Books of 2008, Customers’ Bestsellers: #23 3) Amazon Best Books of 2008, Customers’ Bestsellers in business category: #1 4)…