DAN ARIELY

Updates

The Costs of Staying in Hospital Too Long

February 20, 2016 BY danariely

Dear Dan,
I’m a physician, and it seems to me that people often stay in the hospital for too long. (One piece of evidence: Many more patients get discharged from the hospital on weekends.) Prolonged hospitalizations cost a lot of money and mean that beds aren’t available for people who need them. How can we change this?
—George

Think of three parties involved in decisions about staying an extra day in the hospital: the doctor, the patient and the family. All three would benefit from having patients discharged before the weekend: The doctors have fewer patients to deal with, the patients get to return to their loved ones, and the families can stay home rather than making one more hospital visit. Maybe we should try to make every day in the hospital feel like Friday.

Here’s a more concrete idea: Why not take one channel on the hospital’s internal TV system and dedicate it to people’s bills? The channel could present patients with real-time information about their bill, showing it rising with every meal, treatment and round of medication. It could also show the charges expected over the next 24 hours. My guess is that this change would spur people to leave the hospital much sooner.

Dear Dan,
How can we encourage people to eat less meat? Lots of people consider it cruel to kill animals and identify emotionally with vegetarians but still choose to eat pork, chicken and steak.
—Vered

Sadly, our choices—moral and otherwise—often aren’t the result of what we know but what we feel, and feelings have their quirks. In my field, there is something called the Identifiable Victim Effect, which shows that people can care deeply about a single, specific tragedy (such as the death of one Syrian refugee) yet care little about vast atrocities involving thousands or even millions of people (such as the Syrian crisis).

A similar principle applies to the ways we think about treating (and eating) animals. During a 2001 outbreak of foot-and-mouth disease in the U.K., the authorities had more than 2 million farm animals slaughtered near infected areas. It was tragic for the animals, the farmers and the British economy, but the decision didn’t produce much public complaint—until one day, when newspapers published front-page photos of a cute little calf in Devon that survived the killing. That picture spurred a public outcry against the wholesale slaughter and, according to the Associated Press, may have helped produce “a change of heart by the British government” that ultimately helped end the killing. The abstract concept of slaughtering legions of cows, pig and sheep did nothing, but the adorable face of one calf made people sad and drove them to take action: the Identifiable Victim Effect at work.

So your best bet may be to wait for the ideal opportunity for a pro-vegetarianism campaign, ideally involving one particularly cute animal.

Meanwhile, you could encourage people to read Jonathan Safran Foer’s “Eating Animals,” which describes in vivid detail the conditions in which the creatures we consume are forced to live and die. Reading it made it hard for me to even look at a burger without thinking about what happened to the cow that it came from.

Dear Dan,
What’s the best love note one could write?
—Peter

The ideal message would show confidence, deep desire, a capacity for romance and optimism about your shared future. With all these in mind, I’d suggest, “Would you give me the opportunity to sweep you off your feet?”

Ask Ariely: On Mint Deficit, Beverage Behavior, and Focused Feelings

January 9, 2016 BY Dan Ariely

Here’s my Q&A column from the WSJ this week  and if you have any questions for me, you can tweet them to @danariely with the hashtag #askariely, post a comment on my Ask Ariely Facebook page, or email them to AskAriely@wsj.com.

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Dear Dan,

Is it more important to floss or to brush?

—Ting 

It’s a tricky question. In terms of dental health, my understanding is that flossing is much more important than brushing—so if you had to pick one of the two, flossing should be your choice.

But we also need to consider which of these activities people are more likely to do. Here the answer is undoubtedly brushing. So even though flossing does more good for your mouth, brushing is what people are more likely to perform routinely, which makes it more important from a practical perspective.

The underlying issue is why we are so much more likely to brush than to floss. If we thought about our long-term well-being, we would floss regularly, but in dental care as in many other human endeavors, we often don’t act in ways that serve our enlightened self-interest. (We eat too much, save too little and so on.)

So why do we like to brush? In large part because the toothpaste industry has cunningly convinced us that to be socially acceptable, we must be minty fresh. Preoccupied as we are with our social standing, we wake up, feel the mint deficit in our mouths and immediately brush.

In essence, this is a case of “reward substitution.” The basic idea is that some actions just aren’t sufficiently motivating by themselves, so we create rewards for them that aren’t necessarily relevant but still get us to do what we’re supposed to.

Most of us brush not because we want to make sure that we have gleaming, healthy teeth in five, 10 or 30 years; we brush because we feel a socially driven need for that minty feeling right now. Brushing is really a delivery vehicle for mint. That is another reason we don’t floss: By the time we’re done brushing, we’ve got all the mint we need, and the hint of mint on the floss doesn’t add to our minty-ness.

So is flossing or brushing more important? I’d vote for brushing. It isn’t ideal, and we’re not doing it for the right reason, but at least we’re doing it.

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Dear Dan,

How can I make myself wake up earlier? No matter how much I sleep at night, I can’t motivate myself to get out of bed on time. I just lie there and ignore any plans for my morning. Help!

—Diego 

This is another case where reward substitution can play a role, because you need a different incentive that is more motivating. How about promising yourself that if you get up at the right time, you’ll get a cup of fantastic coffee, but if you oversleep, you’ll only allow yourself to have terrible instant coffee—or even prune juice? You could draft your significant other to be the controller so you can’t cheat on your little pledge.

Remember, reward substitution bypasses our natural inclinations (lounging in bed) by getting us to do the right thing (waking up on time) for the wrong reason (for love of fine coffee and/or hatred of prune juice). It’s a handy recipe for better behavior in many areas of life.

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Dear Dan,

My husband and I love each other deeply, but when we get home at night, we usually wind up on our computers until it is time for bed. How can we make ourselves have more romantic evenings?

—Helen 

Try having an eye exam with pupil dilation just before going home. For a few hours, you won’t be able to work or see anything clearly—and you will be forced to focus on your spouse. If this approach works, maybe you can simulate pupil dilation by promising to put on glasses with the wrong prescription as soon as you walk into the house.

See the original article in the Wall Street Journal here.

Ask Ariely: On Beating a Breakup, The Food Fight, and Diesel Deception

October 3, 2015 BY Dan Ariely

Here’s my Q&A column from the WSJ this week  and if you have any questions for me, you can tweet them to @danariely with the hashtag #askariely, post a comment on my Ask Ariely Facebook page, or email them to AskAriely@wsj.com.

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Dear Dan,

My boyfriend and I recently broke up, and the anguish and depression have been hard to bear. How can I cope with the feeling that my life has come to a halt?

—Inbal

In general, when we experience a strong emotion—whether it is anger, joy or grief—we tend to believe that it will stay with us for a very long time. In fact, time dulls the sensation far faster than we expect. The end of a relationship can be a terribly difficult life event, but studies show that people expect the pain of a broken heart to last much longer than it actually does.

One way to make things easier on yourself, while the agony subsides, is to change as many of your life patterns as possible so that you don’t constantly run into painful reminders of your ex.

Go to different restaurants and meet new people. If you can, take a trip to a place you’ve never visited before.

Breakups are one of the great universal human experiences. I wish that I had a simple silver-bullet solution for the pain they cause, but I don’t.

Personally, I think that enduring a difficult separation is an experience that we can learn from—and a way to increase our chances for doing better the next time around.

Maybe it would help to look at the pain as a byproduct of learning.

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Dear Dan,

People today are far more aware of the dangers of obesity—we even hear about a public war on it. But we keep eating and eating. I certainly do, and I don’t know how to change. What’s our problem?

—Dror 

We aren’t focusing on the right things. We’re fighting the obesity epidemic by providing people with education and nutritional information—based on the assumption that knowledge will encourage us to make better decisions. But that’s not how people behave.

In an experiment led by my former Duke University colleague Janet Schwartz, our team went to a Chinese fast-food restaurant to try to see what effect providing nutritional information and calorie counts would have on diners. Some days, we placed that information next to each dish; other days we hid it.

The effect? Nothing. The knowledge that some dishes were much less healthy than others made no difference whatsoever on customers.

The British chef Jamie Oliver recently made a similar point. He showed children all the gross bird parts used to make their beloved chicken nuggets—bones, tendons, skin and worse—then ground the disgusting mix into a paste and fried it in breadcrumbs. When he took the nuggets out of the pan, the kids still all wanted to eat them.

If we forget what we’re eating so quickly, what hope does health education have?

The upshot, I’d argue, is that if we want to change eating behavior, we need to ditch the failed educational approach.

For example, instead of allowing people to buy a 64 oz. soda while providing them with calorie information that we hope will make them decide on a healthier option, why not simply limit the size from the start?

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Dear Dan,

Volkswagen recently admitted to cheating on emissions tests in its diesel-powered cars. What’s your take?

—Maya

As the owner of a VW Golf myself (not diesel), I’m deeply offended by the company’s emissions fixing, and I haven’t been able to look at my car in the same way since. Time will tell whether we can patch up our relationship.

See the original article in the Wall Street Journal here.

Ask Ariely: On Seeing Solutions, Emotional Actions, and Fun Foods

August 8, 2015 BY Dan Ariely

Here’s my Q&A column from the WSJ this week  and if you have any questions for me, you can tweet them to @danariely with the hashtag #askariely, post a comment on my Ask Ariely Facebook page, or email them to AskAriely@wsj.com.

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Dear Dan,

My girlfriend hates wearing contacts and has been talking about getting laser eye surgery ever since I’ve known her. But she’s never taken the first step of getting an evaluation. I had the surgery a few years ago, and it was like magic: One day I couldn’t see—and the next day I could. It took me about two years to get my act together, do the research and take off time for the procedure. How can I help my girlfriend to shorten this timeline?

—Phil 

I’d suggest various forms of encouragement. For an incentive, offer to pay half the bill. To add a deadline, say that your offer to pay only holds if she has the procedure within the next two months. And to add social pressure to the mix, ask some of her friends to chip in for the effort but ask them to condition their gifts on the same two-month timeline. That should do it.

Of course, if you do this, you should expect that at some point she will set up some incentives for things that she wants you to do. Try to accept these cheerfully in the spirit of making your relationship more exciting and productive.

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Dear Dan,

Last week, two different stories about senseless murders were all over the news. The first was about Cecil, Zimbabwe’s most famous lion, who was hunted down and killed as a trophy by a dentist from Minnesota. The second was about Samuel DuBose, an unarmed black motorist shot dead by a police officer in a routine traffic stop. Guess which story received more attention and outrage? Do we really care more about lions than people?

—Janet 

Your question hinges on what we mean when we use the term caring. When you look at the volume of public outrage and the amount of ink spilled, it can sometimes seem that the loss of an endangered animal matters more. Sadly, that’s because, at least for some of us, the news of an animal’s death can have more emotional impact than the news of a person’s death.

Of course, this isn’t true for those who were close to the deceased, have personally experienced similar tragedies or have worked to fight similar injustices. But for those who experience such tragedies only via the news, the human loss sometimes doesn’t pull as much at their emotional strings.

This tendency has limits, though. If you gave most people two buttons, told them that pressing one would kill an endangered animal and pressing the other would kill a random fellow citizen, and ordered them to push one, very few would press the kill-a-person button. In this sort of direct comparison, I’d predict, almost everyone would prefer to kill the animal. Comparing lives more directly engages our cognition, not our emotions—and so the type of caring that emerges reflects our higher empathy for human beings and their families.

In other words, when we really think about it, we care more about humans—but we are often called to act based on our emotions, where our caring works quite differently.

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Dear Dan,

How can I get my kids to eat more vegetables?

—Yael

How about trying a new version of Popeye the Sailor, who used to gulp down spinach at moments of crisis and instantly grow stronger? You could modernize the Popeye approach by changing the language at the dinner table and talking about passing the Iron Man (kale), the Green Lantern (peas), the Superman (tomatoes), the Penguin (Oreos) and the Joker (soda). (My pairing of characters and foods may reflect some of my parental biases.)

See the original article in the Wall Street Journal here.

Ask Ariely: On Reading Labels, Regulating Risks, and Reproducing Compliments

July 25, 2015 BY Dan Ariely

Here’s my Q&A column from the WSJ this week  and if you have any questions for me, you can tweet them to @danariely with the hashtag #askariely, post a comment on my Ask Ariely Facebook page, or email them to AskAriely@wsj.com.

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Dear Dan,

Whenever I go to the pharmacy or the supermarket, I find myself veering almost uncontrollably toward products that say “All Natural” on the label. Why?

—Avi

Some time ago, my Duke University colleagues and I carried out experiments on the appeal of natural medications. The results showed that when we see the word “natural,” we don’t necessarily think that the product works any better, but we do tend to believe that it works more harmoniously with our bodies, with fewer side effects. By contrast, when we tested this preference with other products (such as glasses, cars or desks made from natural materials), people clearly preferred the artificial versions. This suggests that our preference for the natural applies largely to things that go into our bodies, such as food and medications.

Such findings can be explained by what I call the “cave man theory,” which holds that, no matter how technologically advanced we may become, many of us still believe that our bodies were designed to function best in a long-ago era. So we try to eat what our ancestors ate and shun engineered products.

But this is just a belief, and it has little to do with reality. Some synthetic components are less harmful than their natural equivalents, and quite a few natural products (sugar, salt, cholesterol, saturated fats) are dangerous for us. Still, when we hear that a product is “natural,” we see it as part of the way that things should be.

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Dear Dan,

Why are so many people reflexively opposed to the regulation of capital markets when the government strictly regulates so many other industries?

—Doug 

Consider an industry that is subject to much closer U.S. government regulation: pharmaceuticals. Since the early 1960s, when the morning-sickness drug thalidomide caused major birth defects in thousands of babies, drug companies have been required to prove a drug’s efficacy and safety before marketing it. The following decades have brought even more federal regulation of drugs.

Pharmaceuticals and capital markets have substantial similarities. Both industries make complex products that are hard to understand, both employ aggressive sales tactics, and both let consumers bear most of the risk.

So why are many more people opposed to regulating capital markets than pharmaceuticals? I suspect it has to do with our emotional reactions when things go wrong. A calamity with a new drug can mean illness and death, and we react powerfully against the perpetrators. By contrast, blunders in the financial markets produce, at worst, bankruptcies. The blame in these cases is more diffuse and the harm less emotionally charged—which means that we tend not to feel the same anger toward those responsible for the damage.

Of course, regulations should be based on the actual potential for harm, not on our emotional reactions, which is why I think we should more strictly regulate the financial markets and give more freedom for innovation to the pharmaceuticals market. ______________________________________________________

Dear Dan,

Recently, a friend told me that she wants to have my child. She meant it as a compliment, but I’m not sure if I should take it as one. What do you think?

—Daniel 

It sounds excellent on first blush, but what she’s really telling you is that she likes your genetic makeup, which you have very little to do with. She’s also telling you that your genes are the main thing that interests her. Give this particular compliment back to her, and ask for a different one.

See the original article in the Wall Street Journal here.

Ask Ariely: On Fun Money, Santa, and Feeling Old

June 20, 2015 BY danariely

Here’s my Q&A column from the WSJ this week  and if you have any questions for me, you can tweet them to @danariely with the hashtag #askariely, post a comment on my Ask Ariely Facebook page, or email them to AskAriely@wsj.com.

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Dear Dan,

My parents, both over 60, have retired from careers in government service, with good retirement funds plus a decent monthly pension. When they were young, they faced a lot of financial difficulties, so over the years, they have turned into misers. They don’t go on holidays, dine out or indulge in any way; they buy substandard groceries, take public transportation to save on gas and fret over even petty expenses. I want them to enjoy the rest of their lives without such worries. What should I do to change their behavior regarding money.

—Vivek

Your parents’ problem comes bundled with substantial benefits. Saving early in life and living modestly are key to a healthy retirement, and I wish that more people in the U.S. behaved this way. You probably owe much of your own financial well-being and your mind-set toward money to this exemplary behavior.

That said, now that your parents are comfortable, it would be good if they were able to enjoy life to a higher degree. If I were you, I would sit with them and go over their monthly balance sheet to try to figure out how much money is coming in every month and how much they are spending on necessities.

With these numbers in hand, I would look at how much extra income they have every month—and call these funds “fun money.” Next, I would get them two prepaid debit cards and set up an automatic monthly transfer of the fun money from their checking account to the cards. In this way, the fun money will be set aside from the beginning, with a different physical identity and declared purpose—a little like chips in a casino. If you want to further drive the point home, put large red stickers on the cards and write “Fun” on them.

Finally, for the first few months, you could go over the statements with them to make sure that they are indeed spending the money in ways that make them happy.

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Dear Dan,

Do you think it’s acceptable for parents (and society in general) to lie to young children about the existence of Santa? I don’t, but I seem to be in the minority.

—Charlotte

My research center recently completed a documentary on dishonesty in which we interviewed individuals who had committed misdeeds, from insider trading to doping to infidelity. Many people, we found, take one wrong step, then rationalize it, then take another—and soon they’re on a slippery slope.

All of which is to say: It is wrong to lie to kids about Santa. You might start with a fib about Santa, but next it could be the Tooth Fairy, and after that, maybe it’s Superman, the Avengers and who knows what else.

More seriously: Your children will find out at some point, and when they do, it could cause a loss of trust that could be very unhealthy.

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Dear Dan,

When I was a teenager and my parents were in their 40s, they seemed old to me. Now I am almost 40, and I still feel young. Is it true that we stay young for longer these days? In the 21st century, when do people start feeling old?

—Nina

Despite our amazing advances, we don’t stay young for longer. The difference is your perspective. We look at ourselves as the standard, paying less attention to differences that we consider positive and overemphasizing ones we see as negative. As for your question about when we start feeling old, that’s simple: We start feeling old when we look forward more to a good night’s sleep than to a night of passion.

See the original article in the Wall Street Journal here.

Ask Ariely: On Creed Fatigue, Souls for Sale, and Defying Gravitas

May 10, 2014 BY danariely

Here’s my Q&A column from the WSJ this week  and if you have any questions for me, you can tweet them to @danariely with the hashtag #askariely, post a comment on my Ask Ariely Facebook page, or email them to AskAriely@wsj.com.

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Dear Dan,

I work for the central organization of a large church, and my job includes dealing with “crooked” priests of one form or another. For now, let’s think only of the embezzlers, of whom there are, sadly, far too many.

This got me thinking about the experiment you and some colleagues ran a few years ago, which showed that levels of cheating plummeted when participants were asked to recall the Ten Commandments right before taking a test. As you wrote, “reminders of morality—right at the point where people are making a decision—appear to have an outsize effect on behavior.” 

Your own Ten Commandments experiment suggests that a priest who, as a matter of daily or weekly ritual, recites religious teachings should be highly moral. But I see every day that this isn’t so.

What’s going on here? Can repetition cause “creed fatigue”?

—Simon

As you pointed out, our experiments show that people became more honest when we got them to think about the Ten Commandments, swear on the Bible (which, interestingly, worked for atheists too) or even just sign their name first on a document.  But our experiments were a one-shot exercise, and we don’t have data about what would happen if we repeated them over time.

Even so, I would guess that as such actions (including rituals) become routinized, we would stop thinking about their meanings, and their effect on our morality would drop. This is why I recommend that universities not only set up honor codes but have their students write down their own version of that code before writing each exam and paper—thereby minimizing the chances that these could become thoughtless habits.

Such procedures would be hard to implement in a religious setting, of course, so I’m not sure I have an easy answer for you or your church. Maybe your role should be to try to give the priests more clear-cut rules, reduce their ability to rationalize their actions and eliminate conflicts of interests.

Still, on a more optimistic note: Have you considered the possibility that these rituals are in fact having a positive effect—and that without them, these individuals would behave far worse?

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Dear Dan,

Out at a bar recently, I met someone who told me that he did not believe in the soul. I immediately asked him if he would sell his to me.  We ended up agreeing on a price of $20. I paid up, and he wrote a note on a napkin giving me his soul.

Now, I don’t believe in an afterlife, but I also can’t help but believe that there is an exceedingly small chance that a soul could have an infinite value. So $20 seemed a reasonable hedge. Did I pay too much, or did I get a good deal?

—Carey

Well haggled. Your logic here is reminiscent of what is known as Pascal’s Wager, after the philosopher who figured that if there was even a small probability that God and heaven exist (which means infinite payoff for being good), the smart move is to live your life this as it were true. But you got a good deal here for three other reasons. First, discussing this trade had to have been far more interesting than the usual bar chitchat, so if you value the quality of your time, the $20 was a good investment even if souls turn out not to exist. Second, you now have a great story to reflect on for a long time, which is also worth a lot.  And finally, you are now the proud owner of a soul.  But if all of these reasons don’t convince you, send me the soul, and I’ll pay you back for it.

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Dear Dan,

At what point do people have to “act our age”? At 73, my wife and I still enjoy our sex life, are physically active and dress the way we did when we met more than 30 years ago. But most of our contemporaries dress like old people, act with gravitas and aren’t doing well in the weight department. What to do?

—Aaron

Move to Berkeley.

 

See the original article in the Wall Street Journal here.

Ask Ariely: On Late-night Raids, Home Improvement, and the Magic of Memory

March 29, 2014 BY danariely

Here’s my Q&A column from the WSJ this week — and if you have any questions for me, you can tweet them to @danariely with the hashtag #askariely, post a comment on my Ask Ariely Facebook page, or email them to AskAriely@wsj.com.

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Dear Dan,

Whenever I work the night shift, I wind up raiding the fridge—and ruining my diets one after the other. During the day, I manage to resist the temptation, but at night, my self-control seems to stop working. What should I do? 

—Meni

What you describe is a well-known phenomenon called “depletion.” All day long, we face small temptations and do our best to resist them. We maintain control over ourselves so as to be productive, responsible people and stop ourselves from caving in to our urges to shop, procrastinate, watch that latest cat video on YouTube and so forth. But our ability to resist urges is like a muscle: The more we use it, the more tired we become—until at night, it just becomes too weak to stop us. (This is one reason the temptation industry—bars, strip clubs—operates mostly at night.) One way to overcome this problem is based on the story of Odysseus and the sirens. In this story Odysseus told his sailors to tie him to the mast as they sailed near the island of the sirens and not to untie the ropes under any circumstances so he couldn’t be tempted to jump into the water and swim toward the sirens’ seductive voices. The modern equivalent of this tactic? Keep all tempting things out of your house. You can hope that your future self will be able to resist temptation, buy the chocolate cake and eat just a sliver of it every other day. But the safer bet is not to keep chocolate cake in the fridge in the first place.

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Dear Dan,

At work, I have no problems giving my subordinates feedback about their performances and suggesting improvements. But it is harder for me to give feedback to the woman who cleans my home. So I’ve adopted an indirect approach: Instead of giving her pointers in person, I leave her a note. Is there a better way? 

—Galia

Leaving notes isn’t ideal. Would you leave notes for your kids on how they fell short on their chores? Would you give your husband written feedback on his performance in bed? In general, when results matter, communicating while the task is being performed (or immediately after) is the way to go, and communicating face to face makes quick communication much more natural. It may not always be fun, but it makes clear to the person performing the task what the feedback is about—and offers a greater chance for learning. The second part of your question involves the different ways you treat people at work and your cleaning lady. I suspect this difference comes from your general discomfort about having someone else cleaning your house (maybe it is something you may feel you should be doing yourself). But you’re not really helping your cleaning lady by withholding timely feedback. My suggestion: tidy the house up a bit before she shows up (as many people do), leave a generous tip but also start be more diligent about pointing out the dust bunnies she missed.

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Dear Dan,

My 10-year-old daughter wonders: If a child has been really mean to her best friend (for example, by tattling on her) and their friendship falls apart, how do they manage to become best friends again after only a couple of days? 

—Aviel

That is the wonder of bad memory. We enjoy this benefit when we’re young and then again when we’re old. In between, we’re unhappy and vengeful.

See the original article in the Wall Street Journal here.

Ask Ariely: On Weather Delays, Time Delays, and Garlic Cologne

March 1, 2014 BY danariely

Here’s my Q&A column from the WSJ this week  and if you have any questions for me, you can tweet them to @danariely with the hashtag #askariely, post a comment on my Ask Ariely Facebook page, or email them to AskAriely@wsj.com.

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Dear Dan,

I was recently stuck overnight in a strange city due to a canceled flight. Because the airline blamed the cancellation on “weather,” no one helped me find a place to stay or pay for it. Meanwhile, I saw other flights leaving the same airport. Is “weather” just a term airlines use when they try to consolidate flights, not compensate their customers and avoid blame?

—Kelly

I am sure that sometimes the weather really is at fault, but I have no idea whether the airlines use the weather excuse promiscuously when it’s to their financial advantage. It would be difficult to make such a judgment call (should we call the reason for the delay the weather or technical issues?) while completely ignoring the economic incentives involved. And blaming all kinds of things on the weather is a very useful strategy for the airlines because trapped fliers don’t directly blame the airlines for it.

But let’s be honest here: Many of us also sometimes blame our own tardiness on traffic or the weather. And I suspect many of us would blame the weather even more frequently for all sorts of lapses if we just had the opportunity.

To my mind, the weather excuse (as the airlines use it) has one major problem. The airlines’ logic is that bad weather is an act of God, which releases the airline from responsibility. But isn’t the airlines’ behavior probably the reason God is angry to begin with?

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Dear Dan,

How can I enjoy life more? Every year, time seems to go by faster; months rush by, and years just seem to disappear. Is there a reason for this, or is the memory of time passing more slowly when we were children just an illusion?

—Gal 

Time does go by (or, more accurately, it feels as if time is going by) more quickly the older we get. In the first few years of our lives, anything we sense or do is brand-new, and a lot of our experiences are unique, so they remain firmly in our memories. But as the years go by, we encounter fewer and fewer new experiences—both because we have already accomplished a lot and because we become slaves to our daily routines. For example, try to remember what happened to you every day last week. Chances are that nothing extraordinary happened, so you will be hard-pressed to recall the specific things you did on Monday, Tuesday etc.

What can we do about this? Maybe we need some new app that will encourage us to try out new experiences, point out things we’ve never done, recommend dishes we’ve never tasted and suggest places we’ve never been. Such an app could make our lives more varied, prod us to try new things, slow down the passage of time and increase our happiness. Until such an app arrives, try to do at least one new thing every week.

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Dear Dan,

My daughter recently persuaded me to start eating two cloves of garlic every day. I feel more energetic and less stressed. Is it the garlic, or is it a placebo?

—Yoram 

I am not sure, but have you considered the possibility that the reason you feel so much better is that people are now leaving you alone?

See the original article in the Wall Street Journal here.

Ask Ariely: On Smoke Detectors and Speaking Academese

January 4, 2014 BY danariely

Here’s my Q&A column from the WSJ this week  and if you have any questions for me, you can tweet them to @danariely with the hashtag #askariely, post a comment on my Ask Ariely Facebook page, or email them to AskAriely@wsj.com.

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Dear Dan,

My neighborhood recently suffered a horrible tragedy: A house fire, started by a faulty appliance, broke out in the middle of the night and killed two young children. I don’t know the parents, but their family has many parallels with mine: the parents’ jobs, the kids’ ages, the friends we have in common and, most importantly, the fact that we also don’t have smoke alarms in our house. I haven’t bought one for the usual list of reasons: I’m so busy, no one said I have to get one, I don’t know what kind to get, I never see them in shops anyway and so on. So how can I get myself—and everyone I’ve ever met—to buy a smoke detector?

—Tanya 

It would be nice to think that everyone will realize the important steps they need to take for basic safety and just take them. But it’s also extremely unlikely. For example, we already know that texting and driving is terribly dangerous and that overeating is bad for us, but we still let our eyes drift to our phones when we’re in traffic and we still order that burger with fries.

I also suspect that something as seemingly simple as installing a smoke detector is more difficult and confusing than we might think: There are many options, they need batteries, they may need to be installed in a tricky spot, we are not sure which brand will fit the bracket we have at home, and so on. And while none of these concerns are particularly substantial, they do increase our procrastination and indecision—leaving us in homes without functioning smoke alarms.

This is why I think that cases such as this call for some type of government regulation— something that will not assume that we’ll act in our best long-term interest and instead will make us do the right thing.

In the meantime, I suspect that many people reading this right now are realizing that they need to get smoke alarms of their own or change the batteries—and I also suspect that this feeling will last about 20 minutes and then be replaced by other urgent thoughts. So if you (yes, you) are one of these people, stop now (yes, now), go online, order that smoke detector, get those batteries and tell your household that you promise to install it by the end of the week.

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Dear Dan,

I recently attended a lecture by a well-known academic, and I was amazed and baffled by his inability to communicate even the most basic concepts in his field of expertise. How can experts be so bad at explaining ideas to others? Is this a requirement of academia?

—Rachel 

Here’s a game I sometimes play with my students: I ask them to think about a song, not to tell anyone what it is and tap its beat on a table. Next I ask them to predict how many other students in the room will correctly guess the song’s name. They usually think that about half will get it. Then I ask the rest of the students for their predictions—and no one ever gets it right.

The point is that when we know something and know it well, it is hard for us to appreciate what other people understand. This problem is sometimes called “the curse of knowledge.” We all suffer from this affliction, but it’s particularly severe for my fellow academics. We study things until they seem entirely natural to us and then assume that everyone else easily understands them too. So maybe the type of clumsiness you heard is indeed something of a professional requirement.

See the original article in the Wall Street Journal here.