Visual Illusions
Jan
03
| Visual and decision illusions |  |
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Circle illusion
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| Table illusion |  |
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| Jastrow illusion |  |
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| Stroop illusion |  |
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| Cube illusion |  |
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| Line illusion |  |
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| Checker Board |  |
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| Koffka Ring |  |
Category: Demonstrations
PI with Diamond & Sparkcreative
"Mac vs. PC" videos
Jan
02
| See really | |
| So many mistakes | |
| I have experiments | |
| Supermen of the Mind | |
| My Planner |
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| Duke Basketball | |
| Gifts | |
| The Dan Ariely Show |  |
Chapters at a glimpse
Jan
01
| Introduction: How an Injury Led Me to Irrationality |  |
| Chapter 1: The Truth about Relativity |  |
| Chapter 2: The Fallacy of Supply and Demand |
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| Chapter 3: The Cost of Zero |  |
| Chapter 4: The Cost of Social Norms |  |
| Chapter 5: The Influence of Arousal |  |
| Chapter 6: The Problem of Procrastination and Self- Control |  |
| Chapter 7: The High Price of Ownership |  |
| Chapter 8: Keeping doors open |  |
| Chapter 9: The effect of expectations |  |
| Chapter 10: The power of price |  |
| Chapters 11 and 12: The context of our character |  |
| Chapter 13: What is behavioral economics? |  |
Hi, I’m Dan Ariely. I do research in behavioral economics and try to describe it in plain language. These findings have enriched my life, and my hope is that they will do the same for you.
My latest book, The Upside of Irrationality, explores some positive and some negative ways that irrationality plays out in our lives.
When we make decisions we think we're in control. But are we?
Excerpts and Videos
