DAN ARIELY

Updates

Categorical Thinking: Why Close Things Seem So Far Away

April 15, 2013 BY danariely
This week Troy visits the North Carolina Museum of Natural Sciences and examines how thinking in categories can lead people to have less fun and make potentially dangerous mistakes.
To read more on this topic of research see the original “Border Bias” paper and  categorical research by Norbet Schwarz and colleagues.
(See the original post on the People Science Blog)