Introducing the Predictably Irrational Short Stories Series
I pleased to announce a new series of short fictional stories written by Duke undergraduate students who took my Behavioral Economics class this last spring.
I will post another one of these stories twice a month for the next few months.
The first story is called “A Pinch of Saffron,” which is about a business executive who redesigns her mother’s traditional Indian restaurant to monetize on people’s irrationalities. You can download it here.

The Honest Truth About Dishonesty: How We Lie to Everyone - Especially Ourselves

thanks! and so looking forward to following ones!
Sorry, this is OT, but don’t know how else to send you this link which you might find interesting, regarding variability in the degree of temptation felt by different people:
http://scienceblogs.com/notrocketscience/2009/07/will_vs_grace_-_are_people_honest_because_they_resist_tempta.php
A hint about a biological basis to behavioral economics?
Great! Very well written and engaging story. Being an Indian, I can completely relate to and appreciate the nuances of the day to day life of a Hindu Indian. Not to mention, the seamless amalgamation of concepts of behavioral economics with fictional text is perfect.
Looking forward to reading more such stories!
Thanks for posting!
Panasonic’s crazy guide to their digital cameras.
http://tinyurl.com/2t6cpv
Good luck figuring out how a DMC-ZS3S is different from a DMC-FX580K or a DMC-FS7P or any of the 71 other models shown on that page.
I left them a note. So the confuzling guide may not be there when you check for it.
lovely writing style, great character development, and you incorporated examples of people’s irrationalities! looking forward to more. thanks.
Excellent, thanks for sharing!
Thanks, it’s a nice idea to wrap didactic material up in fiction like this (Eliahu Goldratt famously did it in The Goal). The story as published suffers from a few typos, but mainly what bothered me was the lack of drama. It was all too easy! There was no real conflict or character development that I could see. For example, the character of Ranu was described as emotionally cold, highly goal-driven, but then she behaved totally differently – no explanation. Still, I look forward to more stories.
Hi,
Great article! I will definitely come back and visit your site again when I have more time.
Cheers,
Mason